Our Data-Driven Invention Forum continues to go from strength-to-strength. The 2023 event, held in Morges, Switzerland, on 16th May, saw our largest-ever attendance and also provided an excellent opportunity to give the new version of our software, Invention Studio Evo, its first public showing.
The event, which attracted both new and existing customers from across Europe and North America, featured a set of thought-provoking and insightful presentations from an impressive array of speakers. These included Mohamad Ali Mahfouz, CTO of Microsoft Switzerland, Mark Stringer, Commercial Director at Lotus, Prof. Cyril Bouquet, Professor of Strategy & Innovation at IMD Business School and Joff Wild, the Former Editor-in-Chief of Intellectual Asset Management.
Some of the key themes that emerged from the day were
- The constantly accelerating pace of progress and product-driven convergence between previously unrelated domains is making the creation of inventions which will drive next gen products more difficult
- Digital technologies, such as AI, can help humans to create inventions in real-time response to day-day changes, even if these changes are distant to the target area
- Brains alone are no longer enough to win the race to invent, tools are needed too!
During the day, attendees were also able to get their first experience of our new software, which is set to bring about the long-overdue digital transformation of the worlds of invention and intellectual property. They were able to see how Invention Studio Evo is making invention more inclusive, more diverse, more focused, more productive, more of a process, less haphazard and less expensive, whilst staying true to Iprova’s aim of enhancing, rather than replacing, the human ability to invent.
The forum undoubtedly marks a key milestone in Iprova’s quest to make invention an open, widespread and systematic activity.